Liberty League has been a pioneer in the growth of the direct sales industry but their future was cut short a bit by a review of the Arizona Attorney General. Although the Attorney General’s review showed that they were a legitimate network marketing company, the actions allowed their competitors to spin it on the web and make it out worse than it was. As a result of the Attorney General’s actions, Liberty League was labeled as a scam.
The facts are that Liberty League is primarily a personal development product. They offer three products:
o Beyond Freedom a 90 day personal development home study course retails at $1,500.00.
o The second product is the Liberty conference. This is a 3 day conference for two people which retails at $7,995.00.
o The final product is the Summit conference. A five-day event held annually at locations around globe, such as Rome, South Africa and Australia with a retail price of $12,995.00.
The questions I had to ask are what I repeat in all my trainings is that would you buy the product if there wasn’t a business opportunity attached to it? Well to answer that let’s look at the products:
o The Beyond Freedom course is basically the book “Think and Grow Rich” packaged with workbooks and CD’s. If you bought the book, you would basically get the same information.
o No marketing system exists for the distributors to plug into for their contact lead management.
o They charge a monthly fee for corporate replicated websites which can’t be optimized for internet marketing purposes.
o They are one of the few companies that require their associates to pay for access to training and presentation conference lines.
o No internet marketing systems are included in the first year’s fees of $2,722.00
Most people familiar with Liberty League International’s seminars agree that the information provided by the company is true and sound, it is also true that you can obtain that information from some of the best books written and available at the book store.
While Liberty League falls short on some of this writer’s criteria for a network marketing business, from what I could research people were thrilled with the seminars. I know that group interaction with this type of information can be powerful and create life changing experiences. People tend to need people, and sometimes a book just can’t suffice!
